Open AccessFear Factor in Social and Commercial Advertising (by the Example of Signboard Texts in Perm)
Author(s) -
Larisa Sergeevna Tikhomirova
Publication year - 2022
Publication title -
filologičeskie nauki. voprosy teorii i praktiki
Language(s) - English
Resource type - Journals
eISSN - 2782-4543
pISSN - 1997-2911
DOI - 10.30853/phil20220468
Subject(s) - novelty , advertising , psychology , vocabulary , inefficiency , linguistics , social psychology , business , economics , philosophy , microeconomics