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THE ROLE OF NONVERBAL COMMUNICATION IN CUSTOMER RELATIONSHIP MANAGEMENT PROCESS: A STUDY ON 5-STAR HOTELS IN TURKEY - MÜŞTERİ İLİŞKİLERİ YÖNETİMİ SÜRECİNDE SÖZSÜZ İLETİŞİMİN ROLÜ: TÜRKİYE'DEKİ 5 YILDIZLI OTELLER ÜZERİNE BİR ÇALIŞMA
Author(s) -
Bahar Urhan Torun,
Abdullah Koçak
Publication year - 2020
Publication title -
mehmet akif ersoy üniversitesi i̇ktisadi ve i̇dari bilimler fakültesi dergisi
Language(s) - English
Resource type - Journals
ISSN - 2149-1658
DOI - 10.30798/makuiibf.579003
Subject(s) - business , interpersonal communication , nonverbal communication , quality (philosophy) , customer satisfaction , perception , marketing , service quality , customer relationship management , order (exchange) , business administration , service (business) , psychology , social psychology , developmental psychology , philosophy , epistemology , finance , neuroscience

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