Open AccessPENGARUH CITRA MERK DAN KEPUASAN PELANGGAN TERHADAP LOYALITAS KONSUMEN (Studi Kasus Perilaku Konsumen Toko Roti Lyly Bakery)
Author(s) -
Bhiaztika Ristyanadi,
Yunni Rusmawati Dwi Jayanti
Publication year - 2018
Publication title -
jurnal penelitian ilmu manajemen
Language(s) - Uncategorized
Resource type - Journals
eISSN - 2621-881X
pISSN - 2502-3780
DOI - 10.30736/jpim.v3i2.184
Subject(s) - brand image , loyalty business model , advertising , respondent , product (mathematics) , business , loyalty , mathematics , regression analysis , marketing , statistics , service (business) , service quality , geometry , political science , law