z-logo
open-access-imgOpen Access
Tweeting to Prepare: An Examination of Government and Organizational Messages during National Preparedness Month
Author(s) -
Jenna L. Currie-Mueller
Publication year - 2019
Publication title -
international crisis and risk communication conference
Language(s) - English
Resource type - Journals
ISSN - 2576-9111
DOI - 10.30658/icrcc.2019.4
Subject(s) - preparedness , government (linguistics) , emergency management , public relations , social media , disaster preparedness , political science , business , philosophy , linguistics , law
Each year, disasters have devastating consequences in the United States. Consequences are long term and extend beyond the disaster’s immediate impact area. Establishing a culture of preparedness is necessary for the U.S. A prepared populace responds more effectively to disasters and is less stressful on community infrastructure and resources during the response phase. One of the ways government organizations and non-government organizations can encourage preparedness actions is via social media. This study examined preparedness messages existing independently of an emerging event disseminated on Twitter by government and non-government organizations. A total of 6,374 tweets were analyzed from data collected during National Preparedness Month. Tweets were analyzed for preparedness content and whether efficacy was included in preparedness messages.

The content you want is available to Zendy users.

Already have an account? Click here to sign in.
Having issues? You can contact us here