FEMINISM AND DISSIDENT FEMININITY IN POPULAR CULTURE. CHER’S ROLE AND THE ROLE OF RELIGION IN MOONSTRUCK

When looking at representations of women, one is faced with the way such representations were conditioned by the prevailing mentality of a particular age, that is to say, how they were ‘framed’ by it. In this article we start by carefully looking at how, in spite of having had frames imposed on them in a constraining way, women have successfully resisted and reworked them, shockingly catapulting traditional iconography to a new sphere; namely popular icons. A ‘damsel in distress’ is, definitely, a ‘framed’ woman. She has been, throughout history, a common archetype in myth. Always helpless, she is in need of being rescued by a male figure; an idea that must have done wonders to the egos of male writers and readers alike. For that reason, we will be looking at ‘damsels in distress’ along history. More specifically, we apply the notion of frame to representations of gender and explore how popular culture is frequently capable of ‘unframing’ those representations. Our case study is the 1987 post classical romantic comedy Moonstruck an intersemiotic and intertextual product with traces of both Cinderella, Little Red Riding Hood, and Puccini’s opera La Bohème, three stories in which ‘damsels in distress’ play the main role in the plot in order to deconstruct the above mentioned stereotype of ‘the damsel’ with the ‘help’ of strong female characters, one of them being Loretta, the character played by Cher.