Open AccessImpression of Student Knowledge on Decisions Become a Customer of Islamic Banks
Author(s) -
Arniati Arniati,
Muryani Arsal,
Akhmad Akhmad,
Asdar Asdar,
Andi Arifwangsa Adiningrat
Publication year - 2020
Publication title -
international journal of business economics
Language(s) - English
Resource type - Journals
ISSN - 2686-472X
DOI - 10.30596/ijbe.v1i2.4284
Subject(s) - islam , simple linear regression , data collection , islamic banking , descriptive statistics , regression analysis , psychology , descriptive research , marketing , medical education , business , sociology , social science , medicine , statistics , geography , mathematics , archaeology
The purpose of the study is to determine the impression / influence of students' knowledge on the decision to become a customer of Islamic banks. This study uses a quantitative descriptive study with pourposiive samples of 50 VII semester students of the Department of Development Economics, Faculty of Economics and Business, Muhammadiyah University, Makassar. Data collection techniques are observation and questionnaires while data analysis techniques are using simple linear regression analysis. The results showed that students' knowledge had a positive and significant effect on the decision to become a customer of a Sharia Bank.