Open AccessANALISIS PENGARUH VISUAL MERCHANDISING, SALES PROMOTION, DAN HEDONIC MOTIVES TERHADAP IMPULSIVE BUYING PADA RETAIL STORE ALFAMIDI GKB GRESIK
Author(s) -
Achmad Afif
Publication year - 2018
Publication title -
jurnal manajerial
Language(s) - English
Resource type - Journals
eISSN - 2621-5055
pISSN - 2354-8592
DOI - 10.30587/jurnalmanajerial.v3i2.494
Subject(s) - nonprobability sampling , sales promotion , promotion (chess) , advertising , variables , value (mathematics) , sampling (signal processing) , statistics , business , mathematics , marketing , engineering , sales management , population , demography , electrical engineering , filter (signal processing) , sociology , politics , political science , law