Open AccessThe Influence of Millenial Generation Lifestyle on Purchase Decisions Online in Shopee by Seeing Risk Perception as Moderating Variables
Author(s) -
Alessandra Natasya Panie,
Ronald P C Fanggidae,
Rolland E Fanggidae
Publication year - 2019
Language(s) - English
Resource type - Conference proceedings
DOI - 10.2991/teams-19.2019.3
Subject(s) - perception , risk perception , psychology , moderation , cognitive psychology , computer science , social psychology , neuroscience
Accelerating Research
Robert Robinson Avenue,
Oxford Science Park, Oxford
OX4 4GP, United Kingdom
Address
John Eccles HouseRobert Robinson Avenue,
Oxford Science Park, Oxford
OX4 4GP, United Kingdom