Open AccessThe Role of Online Community indorunnersbdg in Building the Brand Equity
Author(s) -
Dini Salmiyah Fithrah Ali,
Itca Istia Wahyuni
Publication year - 2019
Publication title -
proceedings of the 1st international conference on economics, business, entrepreneurship, and finance (icebef 2018)
Language(s) - English
Resource type - Conference proceedings
DOI - 10.2991/icebef-18.2019.99
Subject(s) - brand equity , equity (law) , business , computer science , marketing , advertising , political science , law