Open AccessCharacteristics of The Times of Chinese Film and Television Advertisement Creation Against the Backdrop of Media Convergence
Author(s) -
Lu Bin,
Yuan Fang,
Gang Zheng
Publication year - 2019
Language(s) - English
Resource type - Conference proceedings
DOI - 10.2991/iccesd-19.2019.33
Subject(s) - convergence (economics) , advertising , technological convergence , computer science , multimedia , business , telecommunications , economics , economic growth
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