
Customer's View to Provide Information for Loyalty Programs in the South Bohemia
Author(s) -
Lenka Ližbětinová,
Jaroslav Stuchlý,
Tsolmon Jambal
Publication year - 2019
Language(s) - English
Resource type - Conference proceedings
DOI - 10.2991/emt-19.2019.32
Subject(s) - loyalty , computer science , loyalty business model , business , marketing , service quality , service (business)