Open AccessEnhanching Customer Loyalty Through Service-Based Customer Relationship Management at Financing Company
Author(s) -
Nabila Rizky Oktadini,
Annisa Turrahma
Publication year - 2020
Language(s) - English
Resource type - Conference proceedings
DOI - 10.2991/aisr.k.200424.060
Subject(s) - business , loyalty business model , customer retention , customer relationship management , customer advocacy , service (business) , marketing , service quality