
The Effect of Addiction, Playfulness and Good Price on Purchase Intention of In-App Features
Author(s) -
Nabila Giovanna Widodo,
Tengku Ezni Balqiah
Publication year - 2020
Language(s) - English
Resource type - Conference proceedings
DOI - 10.2991/aebmr.k.201222.002
Subject(s) - addiction , psychology , computer science , advertising , business , psychiatry