Open AccessEvaluasi Pemilihan Penyedia Jasa Truk Angkutan Barang Menggunakan Metode Simple Additive Weighting
Author(s) -
Somadi Somadi,
Desi Arista Pasaribu,
Rizky Khoiriyah
Publication year - 2020
Publication title -
jurnal nusantara aplikasi manajemen bisnis/jurnal nusantara aplikasi manajemen bisnis
Language(s) - English
Resource type - Journals
eISSN - 2549-5291
pISSN - 2528-0929
DOI - 10.29407/nusamba.v5i2.14508
Subject(s) - service (business) , truck , service provider , weighting , documentation , business , simple (philosophy) , computer science , transport engineering , operations research , marketing , engineering , automotive engineering , medicine , philosophy , epistemology , radiology , programming language
This study aims to determine the priority of freight truck service providers at PT. XYZ by using the simple additive weighting method. Data collection techniques using interviews and documentation study. The criteria for selecting a freight trucking service provider uses the dimensions of the service marketing mix. Based on the results of the study that the freight truck service providers selected to be the first choice priority of the three existing service providers are Chess Prime Trans, followed by MGM Bosco Logistics as the second choice, and PT. Indo Partner Logistics as a third choice.