Open AccessMedia value of the Polish sports sponsorship market in the years 2015–2017
Author(s) -
Gabriel Łasiński,
Adam Pawlukiewicz
Publication year - 2019
Publication title -
baltic journal of health and physical activity
Language(s) - English
Resource type - Journals
eISSN - 2080-1297
pISSN - 2080-9999
DOI - 10.29359/bjhpa.11.2.13
Subject(s) - popularity , advertising , football , promotion (chess) , attractiveness , value (mathematics) , marketing , advertising research , sports marketing , public relations , business , political science , psychology , computer science , marketing management , machine learning , politics , psychoanalysis , law , relationship marketing