Open Access"Measuring Customer Profitability With Activity-based Costing And Balanced Scorecard "
Author(s) -
Ildikó Réka Cardoş,
Vasile Daniel Cardos
Publication year - 2014
Publication title -
annales universitatis apulensis. series economica
Language(s) - English
Resource type - Journals
eISSN - 2344-4975
pISSN - 1454-9409
DOI - 10.29302/oeconomica.2014.16.1.5
Subject(s) - balanced scorecard , profitability index , activity based costing , business , business administration , process management , marketing , finance