Open AccessPurchase Decision: Do the Paylater Ease and Consumer Satisfaction Affect It? (Case Study on Shopee Paylater and Gojek Paylater)
Author(s) -
Vietha Devia SS,
Yulia Kusuma Wardani Putri
Publication year - 2022
Publication title -
sriwijaya international journal of dynamic economics and business
Language(s) - English
Resource type - Journals
eISSN - 2581-2912
pISSN - 2581-2904
DOI - 10.29259/sijdeb.v6i2.147-164
Subject(s) - purchasing , affect (linguistics) , sample (material) , payment , marketing , psychology , advertising , business , chemistry , communication , finance , chromatography