Open AccessAnalysis The Effect Of Enviromental Concern And Green Advertising To Green Purchasing In Palembang City
Author(s) -
Zakaria Wahab,
Rio Adistia Tama,
Muchsin Saggaff Shihab,
Achmad Widad,
Nofiawaty Nofiawaty,
Yuliansyah M. Diah
Publication year - 2017
Publication title -
sriwijaya international journal of dynamic economics and business
Language(s) - English
Resource type - Journals
eISSN - 2581-2912
pISSN - 2581-2904
DOI - 10.29259/sijdeb.v1i3.22
Subject(s) - purchasing , business , advertising , structural equation modeling , marketing , government (linguistics) , environmentally friendly , green marketing , mathematics , ecology , linguistics , statistics , philosophy , biology