Open AccessA Study on the Structural Relationship Between Fan Citizenship And Sports Marketing Achievement
Author(s) -
Yundaehong
Publication year - 2018
Publication title -
gyeongyeong gwa jeongbo yeongu/gyeong'yeong jeongbo yeon'gu
Language(s) - English
Resource type - Journals
eISSN - 2733-4767
pISSN - 1598-2459
DOI - 10.29214/damis.2018.37.2.007
Subject(s) - citizenship , sports marketing , advertising , marketing , business , political science , relationship marketing , marketing management , politics , law