Open AccessThe cultural value effects on social media eWOM in the hospitality industry -A cross cultural study of comparison among China, Korea, and the USA
Author(s) -
Sun-Goo Kang,
Changho Oh
Publication year - 2015
Publication title -
gyeongyeong gwa jeongbo yeongu/gyeong'yeong jeongbo yeon'gu
Language(s) - English
Resource type - Journals
eISSN - 2733-4767
pISSN - 1598-2459
DOI - 10.29214/damis.2015.34.1.012
Subject(s) - china , value (mathematics) , social media , advertising , hospitality , hospitality industry , marketing , psychology , sociology , business , tourism , geography , political science , statistics , mathematics , archaeology , law