Open AccessA Study of Country Image, Consumer Attitude and its Impact on International Service Use Intention of Chinese Consumers -Focusing Medical Service-
Author(s) -
Young Il Chang,
KyongHwan Kim
Publication year - 2012
Publication title -
gyeongyeong gwa jeongbo yeongu/gyeong'yeong jeongbo yeon'gu
Language(s) - English
Resource type - Journals
eISSN - 2733-4767
pISSN - 1598-2459
DOI - 10.29214/damis.2012.31.2.008
Subject(s) - service (business) , business , advertising , marketing