Open AccessA Study on the Impact of the Service Characteristics of Premium Internet Information Contents on Customer Satisfaction and Customer Loyalty
Author(s) -
최필진,
Hakyun Kim,
심선희
Publication year - 2011
Publication title -
management and information systems review
Language(s) - English
Resource type - Journals
eISSN - 2733-4767
pISSN - 1598-2459
DOI - 10.29214/damis.2011.30.3.001
Subject(s) - business , customer satisfaction , loyalty business model , marketing , customer delight , the internet , customer retention , customer advocacy , loyalty , customer equity , service quality , service (business) , computer science , world wide web
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