Open AccessSUBSCRIBERS’ ATTITUDE TOWARDS MOBILE COMMUNICATION SERVICE PROBLEMS IN TUTICORIN DISTRICT
Author(s) -
Anthony Rahul Golden S
Publication year - 2016
Publication title -
international journal of research - granthaalayah
Language(s) - English
Resource type - Journals
eISSN - 2394-3629
pISSN - 2350-0530
DOI - 10.29121/granthaalayah.v4.i5se.2016.2724
Subject(s) - service provider , competitor analysis , business , competition (biology) , service (business) , mobile service , marketing , focus (optics) , advertising , mobile qos , telecommunications , computer science , biology , ecology , physics , optics
Increasing competition in mobile service sector has led the providers to realizing the need to focus on decrease the service problems to avoid the switching over to the competitors. Consumers play an important role in choosing a mobile service provider. This paper presents impact of service problems on subscribers’ satisfaction in Tuticorin Dist.