Open AccessThe effects of consumers' sense of community regarding outdoor brand on behavioral commitment, purchasing satisfaction, and repurchasing intention
Author(s) -
장은정,
안인숙,
이은진
Publication year - 2015
Publication title -
the research journal of the costume culture/bogsig munhwa yeon-gu
Language(s) - English
Resource type - Journals
eISSN - 2383-6334
pISSN - 1226-0401
DOI - 10.29049/rjcc.2015.23.5.906
Subject(s) - purchasing , psychology , business , marketing , advertising , social psychology