Open AccessUnderstanding the consumer shopping experiences on Black Friday using critical incident technique - Focused on the responses of university students in the United States -
Author(s) -
심수인
Publication year - 2014
Publication title -
the research journal of the costume culture/bogsig munhwa yeon-gu
Language(s) - English
Resource type - Journals
eISSN - 2383-6334
pISSN - 1226-0401
DOI - 10.29049/rjcc.2014.22.2.346
Subject(s) - advertising , psychology , mathematics education , marketing , history , business