
Modeling study on repeat purchase intention on silk products based on the electronic commercial platform
Author(s) -
Rui Shi,
Liu Guo-lian,
Gaihang Li
Publication year - 2012
Publication title -
the research journal of the costume culture/bogsig munhwa yeon-gu
Language(s) - English
Resource type - Journals
eISSN - 2383-6334
pISSN - 1226-0401
DOI - 10.29049/rjcc.2012.20.6.937
Subject(s) - silk , business , advertising , computer science , commerce , telecommunications