Open AccessThe Effects of Social-Face Sensitivity, Conspicuous Consumption and Preference of Fashion Luxury Goods on Purchasing Behavior of Fashion Counterfeits
Author(s) -
ChungMyungSun,
HyejinKim
Publication year - 2009
Publication title -
the research journal of the costume culture/bogsig munhwa yeon-gu
Language(s) - English
Resource type - Journals
eISSN - 2383-6334
pISSN - 1226-0401
DOI - 10.29049/rjcc.2009.17.2.189
Subject(s) - purchasing , conspicuous consumption , preference , consumption (sociology) , face (sociological concept) , advertising , luxury goods , business , clothing , commerce , marketing , art , aesthetics , economics , sociology , microeconomics , political science , law , social science , emerging markets , finance