Open AccessThe PPL Communication Effects of Fashion Brands in the Korean Movie - Focus on Setting Types and Exposure Times -
Author(s) -
Su-Yun Shin,
Joon Hee Hong
Publication year - 2007
Publication title -
the research journal of the costume culture/bogsig munhwa yeon-gu
Language(s) - English
Resource type - Journals
eISSN - 2383-6334
pISSN - 1226-0401
DOI - 10.29049/rjcc.2007.15.1.13
Subject(s) - focus (optics) , advertising , business , marketing , psychology , optics , physics