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E-WOM JAMU PADA KONSUMEN MILLENIALS (STUDI EKSPLANATIF BRAND IMAGE DAN PURCHASE INTENTION PADA PRODUK JAMU INDOHERBAL)
Author(s) -
Gatot Sugih Budiono,
Niken Febrina Ernungtyas,
Guntur Freddy Prisanto,
Irwansyah Irwansyah,
Anindita Lintangdesi Afriani
Publication year - 2020
Publication title -
jurnal nomosleca
Language(s) - Uncategorized
Resource type - Journals
eISSN - 2541-6650
pISSN - 2443-0927
DOI - 10.26905/nomosleca.v6i2.4024
Subject(s) - brand image , advertising , business , business administration

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