Open AccessUnderstanding Purchase Intention Towards Imported Products: Role of Ethnocentrism, Country of Origin, and Social Influence
Author(s) -
Urandelger Gantulga,
Munkhbayasgalan Ganbold
Publication year - 2022
Publication title -
jurnal ilmiah peuradeun
Language(s) - English
Resource type - Journals
eISSN - 2443-2067
pISSN - 2338-8617
DOI - 10.26811/peuradeun.v10i2.658
Subject(s) - purchasing , ethnocentrism , country of origin , consumer ethnocentrism , business , mediation , product (mathematics) , marketing , perception , social influence , quality (philosophy) , advertising , developing country , psychology , social psychology , economics , sociology , economic growth , social science , philosophy , geometry , mathematics , epistemology , neuroscience