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Mergers and Acquisitions of Enterprises as a Tool for Increasing Value and Competitiveness: The case of Masan and Singha
Author(s) -
Do. T. Anh,
Елена Александровна Мирошина
Publication year - 2018
Publication title -
review of business and economics studies
Language(s) - English
Resource type - Journals
eISSN - 2311-0279
pISSN - 2308-944X
DOI - 10.26794/2308-944x-2018-6-2-44-49
Subject(s) - mergers and acquisitions , business , context (archaeology) , competitive advantage , industrial organization , value (mathematics) , work (physics) , process (computing) , marketing , engineering , finance , computer science , geography , mechanical engineering , machine learning , operating system , archaeology
The objective of this paper is to study the concept of mergers and acquisitions in the context of modern financial relations. It is an essential process nowadays for the growth and survival of almost all business. If any company is not adopting this way either they will not grow or will be acquired by the other major corporations. In this paper, to conduct a uniform research and arrive at an accurate conclusion why organizations take this innovative mode of expansion, we restrict our research to only Asian companies-Masan and Singha-which work in food and beverage industry. Over and above that, the main focus is on investigating the major issues associated with pre and post merging situations with special emphasis on the improvement of the business well-being and competitive edge.

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