
Neuromarketing: insightful, but not mind reading
Author(s) -
Fabrício A. Pamplona
Publication year - 2014
Publication title -
e-revista logo
Language(s) - English
Resource type - Journals
ISSN - 2238-2542
DOI - 10.26771/e-revista.logo/2014.1.08
Subject(s) - neuromarketing , perspective (graphical) , enthusiasm , value (mathematics) , psychology , reading (process) , neuroeconomics , field (mathematics) , cognitive neuroscience , data science , cognitive science , engineering ethics , computer science , neuroscience , cognition , social psychology , engineering , artificial intelligence , political science , mathematics , machine learning , pure mathematics , law