Open AccessXiaomi India’s New Distribution Method in the Post-Pandemic Era
Author(s) -
Wanyu Li
Publication year - 2021
Publication title -
proceedings of business and economic studies
Language(s) - English
Resource type - Journals
eISSN - 2209-265X
pISSN - 2209-2641
DOI - 10.26689/pbes.v4i4.2388
Subject(s) - pandemic , distribution (mathematics) , covid-19 , face (sociological concept) , business , social science , sociology , mathematics , medicine , disease , pathology , infectious disease (medical specialty) , mathematical analysis
In recent years, the Indian smartphone market has grown rapidly, and Xiaomi’s expansion in this market has never stopped. However, Xiaomi India has and would face even more changes and challenges due to the impact of the COVID-19 pandemic. This paper focuses on how Xiaomi India can adhere to its ethical business practices in changes and developments that will improve its distribution layout.