Open AccessFeatures of marketing research in the mass media business
Author(s) -
Т. В. Шевченко
Publication year - 2020
Publication title -
menedžment ta pìdpriêmnictvo: trendi rozvitku
Language(s) - English
Resource type - Journals
ISSN - 2522-1566
DOI - 10.26661/2522-1566/2020-4/14-09
Subject(s) - mass media , perception , product (mathematics) , marketing research , marketing , business , public relations , target audience , social media , media relations , marketing strategy , advertising , political science , psychology , geometry , mathematics , neuroscience , law