Open AccessEVENT-MARKETING AS A TYPE OF CREATIVE SOLUTION FOR MARKETING ACTIVITIES
Author(s) -
R.V. Ihnatenko
Publication year - 2022
Publication title -
vìsnik zaporìzʹkogo nacìonalʹnogo unìversitetu. ekonomìčnì nauki
Language(s) - English
Resource type - Journals
eISSN - 2707-8426
pISSN - 2414-0287
DOI - 10.26661/2414-0287-2022-1-53-19
Subject(s) - event (particle physics) , exhibition , marketing , digital marketing , marketing research , marketing mix , business , advertising , public relations , political science , history , physics , archaeology , quantum mechanics