Open AccessStrategi Cyber Public Relations dalam Pembentukan Citra Institusi Pendidikan Tinggi Swasta
Author(s) -
E B Gita Aprinta
Publication year - 2016
Publication title -
jurnal the messenger
Language(s) - English
Resource type - Journals
eISSN - 2527-2810
pISSN - 2086-1559
DOI - 10.26623/themessenger.v6i1.161
Subject(s) - meaning (existential) , bridge (graph theory) , political science , public relations , sociology , epistemology , philosophy , medicine
As a strategy public relations, cyber public relations gives the new meaning for public relations practioners, especially in buliding positive image of private university (PTS). Trough cyber public relations, communcation between PTS and it public, can be bridge quickly and easy. Moreover, cyber public relations strategy provides dynamic and personal interaction, so that public posses their personal intepretation about the PTS.