Open AccessPeriodicals of the Ukrainian SSR in the 1950-1980s as a Tool for Influence on Fashion and Everyday Life
Publication year - 2018
Publication title -
vìsnik harkìvsʹkogo nacìonalʹnogo unìversitetu ìmenì v.n. karazìna. serìâ: ìstorìâ ukraïni. ukraïnoznavstvo: ìstoričnì ta fìlosofsʹkì nauki
Language(s) - English
Resource type - Journals
eISSN - 2524-2288
pISSN - 2227-6505
DOI - 10.26565/2227-6505-2018-27-10
Subject(s) - ukrainian , everyday life , theme (computing) , censorship , mainstreaming , political science , sociology , media studies , law , linguistics , computer science , world wide web , special education , philosophy
The article deals with the mechanisms of periodicals’ impact on fashion and everyday life in the Ukrainian SSR. The activity of censorship boards to control the content of periodicals is revealed. It focuses on the mainstreaming of the fashion theme in the second half of the 20th century and analyzes its coverage on the example of the most popular and diverse magazines of the USSR (“Radianska zhinka”, “Perets”, “Krasa i moda”). The conclusion was drawn that Ukrainian magazines actively used their tools to form “necessary” ideas and place “correct” emphasis about fashion.