
SUGGESTIONS FOR IMPROVEMENT OF THE MECHANISM OF INTERNAL MARKETING STAFF
Author(s) -
Кристине Мамулян,
Kristine Mamulyan,
Юлия Шатохина,
Yuliya Shatohina
Publication year - 2018
Language(s) - English
Resource type - Conference proceedings
DOI - 10.26526/conferencearticle_5c50608d331176.37196591
Subject(s) - mechanism (biology) , internal marketing , knowledge management , annotation , computer science , business , process management , marketing , artificial intelligence , philosophy , epistemology
Annotation. The article considers the mechanism of internal marketing of personnel and suggests ways to improve it. Namely, the introduction of new elements into the existing mechanism, as well as the integration of individual elements.