
IDENTIFYING CONSUMER NEEDS BASED ON THE JOBS-TO-BE-DONE THEORY
Author(s) -
O.V. Korneyko,
Денис Сергеевич Иванов
Publication year - 2021
Publication title -
azimut naučnyh issledovanij: èkonomika i upravlenie
Language(s) - English
Resource type - Journals
eISSN - 2712-8482
pISSN - 2309-1762
DOI - 10.26140/anie-2021-1003-0044
Subject(s) - business , marketing , sociology , psychology