
A study on usability of big data analysis in marketing activities of SMES: An example of easy export platform and business evaluation report in Turkey
Author(s) -
Ali Aycı
Publication year - 2022
Publication title -
ömer halisdemir üniversitesi i̇ktisadi ve i̇dari bilimler fakültesi dergisi
Language(s) - Turkish
Resource type - Journals
ISSN - 2564-6931
DOI - 10.25287/ohuiibf.996540
Subject(s) - business administration , humanities , business , political science , art