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Faktor yang Mempengaruhi Penjualan Toko Kelontong di Kecamatan Sukarame Bandar Lampung
Author(s) -
Destia Pentiana,
Evi Yuniarti
Publication year - 2018
Publication title -
jurnal ilmiah esai
Language(s) - English
Resource type - Journals
eISSN - 2580-4944
pISSN - 1978-6034
DOI - 10.25181/esai.v12i1.1100
Subject(s) - accidental sampling , documentation , sampling (signal processing) , business , advertising , engineering , sociology , computer science , population , demography , filter (signal processing) , electrical engineering , programming language
The purpose of this research was to determine the factors that influence the level of sales “toko kelontong” on Sukarame Bandar Lampung. Methods of data collection was done by a list of questions (questionnaire), interviews, observation, documentation. And using a sampling technique that uses accidental sampling technique for sampling in 40 respondence. the results showed factors affecting sales are price factor, product quality, competition.

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