Open AccessANALYSIS OF DEMAND FOR PRODUCTS AND SERVICES OF RESTAURANTS IN THE RESORT AREA OF THE KHERSON REGION
Author(s) -
Oksana Dzyundzya,
Dmytro Yakymchuk,
Iryna Oleksandrivosova
Publication year - 2018
Publication title -
naukovij vìsnik polìssâ
Language(s) - English
Resource type - Journals
eISSN - 2412-2394
pISSN - 2410-9576
DOI - 10.25140/2410-9576-2018-3(15)-127-131
Subject(s) - tourism , business , hospitality , marketing , goods and services , consumer demand , quality (philosophy) , economy , commerce , economics , market economy , political science , law , philosophy , epistemology
Urgency of the research. In recent year headily internal tourism collects turns and a requirement is sharply tested in development of industry of hospitality. One of its important components is the restaurant economy, which affects the growth of the socio-economic level of the country. In connection with this, there is a need to study the demand for products and services of restaurants.Target setting. Quality of restaurant services abandons the most proof emotional impression in memory of tourist. Therefore the analysis of demand on products and services of establishments of restaurant economy must help to de fine basic problems and educe ways for upgrading.Actual scientific researches and issues analysis. The results of the study of various aspects of the development of the restaurant industry are described in the works N. V. Smirnova, N. O. Pyatnitskaya, I. V. Scavronskaya, O. D. Timchenko, Т. І. Tkachenko, G. V. Chernov, E. Gheribi, E. Kwiatkowska, G. Levytska, etc.Uninvestigated parts of general matters defining. Without regard to considerable scientific works from this range of problems, her separate aspects, in particular the modern state, demand on services and progress of restaurant economy of Ukraine trends constantly change and need a further scientific study.The research objective. The aim of the article is research of demand on services of establishments of restaurant economy, that placing in there sort zone of the Kherson area.The statement of basic materials. With the aim of determination of actual development of restaurant business on Kherson by us a study of demand was undertaken on services of establishments of restaurant economy. Factors that influence on a decrease in demand and basic problems of enterprises of feed and possible ways of their removal are certain.Conclusions. A market of sanatorium-resort services of Kherson is potentially attractive, but there are considerable defects that need correction.