Open AccessAre Passengers Willingness to Pay Extra Money for Domestic Flight Low-Cost Carrier Airline in Covid-19 Pandemic?
Author(s) -
Nizar Alam Hamdani,
Intan Permana,
Sukma Nugraha,
Teten Mohamad Sapril Mubarok
Publication year - 2021
Publication title -
estudios de economía aplicada
Language(s) - English
Resource type - Journals
SCImago Journal Rank - 0.123
H-Index - 6
eISSN - 1697-5731
pISSN - 1133-3197
DOI - 10.25115/eea.v39i10.5354
Subject(s) - willingness to pay , covid-19 , pandemic , business , value (mathematics) , low cost carrier , value for money , marketing , actuarial science , economics , public economics , medicine , microeconomics , disease , pathology , machine learning , virology , outbreak , computer science , infectious disease (medical specialty)
This paper examines willingness to pay extra money for domestic flight low-cost carrier airline in covid-19 pandemic. Specifically, the goal of this research is to investigate the level of willingness to pay, measured by perceived passengers and perceived prices. This study found that only perceived prices for domestic flight low-cost carrier airline in Covid-19 pandemic showed has a statistically significant impact on willingness to pay extra money has a value 85 percent. In addition, the key topics for willingness to pay are enjoyfull, agreeableness, brave, comfortable, easy going and confidence. Future studies, with the data of specific not only LCC Airlines Companies are encouraged to explore this issue.