Efecto del coste percibido, la calidad de servicio y la satisfacción sobre las intenciones futuras del espectador

Recently the study of perceived value has been introduced as a variable that has a strong influence in the development of satisfaction and the repurchase intention. This work provides an analysis of the perceived quality, value,  satisfaction and future intentions of spectators in a mega sports event. Trough structural equations modeling results indicate a strong effect of cost value on satisfaction. It is further noted that cost value is the variable that has more weight in predicting the future intentions of spectators.