Open Access"Black Friday” as a Shopping Event: A Study on the Motivational Tendency of Generation Y Consumers in Digital Environment
Author(s) -
Dilaysu Çınar
Publication year - 2020
Publication title -
i̇zmir iktisat dergisi
Language(s) - English
Resource type - Journals
eISSN - 1308-8505
pISSN - 1308-8173
DOI - 10.24988/ije.202035305
Subject(s) - humanities , art