Open AccessInfluence of Conspicuous Consumption and Influence of Reference Group of a MTB Club Members on Club Identification, MTB Attitude and Relation Continuity Intention
Author(s) -
Kwang Soo Lee,
Jung-Hee Jung
Publication year - 2014
Publication title -
cheyuk gwahag yeon-gu/cheyug gwahag yeon'gu
Language(s) - English
Resource type - Journals
eISSN - 2233-7938
pISSN - 1598-2920
DOI - 10.24985/kjss.2014.25.2.341
Subject(s) - club , psychology , identification (biology) , group (periodic table) , social psychology , consumption (sociology) , relation (database) , advertising , sociology , business , computer science , biology , social science , chemistry , anatomy , botany , organic chemistry , database