Open AccessTHE EFFECT OF BRAND EQUITY, PROMOTION AND SERVICES ON CUSTOMER'S DECISION TO USE SHARIA BANK IN SANGKUMPAL BONANG PADANGSIDIMPUAN MARKET
Author(s) -
jeni kurnia,
Muhammad Isa,
Budi Gautama,
Damri Batubara
Publication year - 2020
Publication title -
journal of sharia banking/journal of sharia banking
Language(s) - English
Resource type - Journals
eISSN - 2827-9344
pISSN - 2809-8781
DOI - 10.24952/jsb.v1i2.4353
Subject(s) - business , promotion (chess) , equity (law) , sample (material) , documentation , marketing , sharia , data collection , advertising , islam , computer science , philosophy , chemistry , statistics , theology , mathematics , chromatography , politics , political science , law , programming language