Open AccessPopular Culture in Radio-Mediated Ad-Theatre in Kenya
Author(s) -
Jackson Gikunda Njogu
Publication year - 2019
Publication title -
international journal of humanities and social studies
Language(s) - Uncategorized
Resource type - Journals
ISSN - 2321-9203
DOI - 10.24940/theijhss/2019/v7/i9/hs1909-034
Subject(s) - drama , orality , literacy , entertainment , advertising , narrative , media literacy , rhetorical question , sociology , media studies , popular culture , paralanguage , appeal to emotion , literature , art , appeal , visual arts , political science , pedagogy , communication , law , business