Open AccessPositioning Strategies and Firm Competitiveness in the Nigeria Telecommunication Industry: A Study of GLO and MTN Asaba
Author(s) -
Orishede Felix,
Maduemezia Ifeanyi Patricia
Publication year - 2021
Publication title -
international journal of business and management
Language(s) - English
Resource type - Journals
ISSN - 2321-8916
DOI - 10.24940/theijbm/2021/v9/i4/bm2103-029
Subject(s) - product (mathematics) , business , productivity , sample (material) , marketing , quality (philosophy) , stratified sampling , population , product innovation , economics , environmental health , economic growth , statistics , medicine , mathematics , philosophy , chemistry , geometry , epistemology , chromatography