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Brick and Mortar Shopping Enjoyment: Investigating Antecedents and Consequences of Retail Pleasure Experiences on Indonesian Generation Y
Author(s) -
Mauren Elisabeth Maningkas,
Jessica Azali,
Jessica Salim,
Roozbeh Babolian Hendijani
Publication year - 2020
Publication title -
international journal of business and management
Language(s) - English
Resource type - Journals
ISSN - 2321-8916
DOI - 10.24940/theijbm/2020/v8/i5/bm2005-089
Subject(s) - pleasure , business , value (mathematics) , marketing , advertising , indonesian , brick and mortar , order (exchange) , psychology , the internet , computer science , linguistics , philosophy , finance , machine learning , neuroscience , world wide web

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